Reports have given indications that the manufacturer of the iPhone and the iPad of Apple (NASDAQ:AAPL) are reportedly preparing to manufacture the supposed Apple TV. According to reports, a trial production stage of the supposed Apple TV was already being undertaken by Foxconn, the manufacturer of some of the products of Apple.
These reports followed an earlier report where Terry Gou, the chief executive of the company revealed that the company was already preparing for the upcoming Apple product. However this was later followed by a denial that indicated that the earlier reports on the supposed preparations for the Apple TV were not accurate.
According to reports the supposed Apple TV will be called the iTV although a broadcaster based in the UK already owns the trademark to this name. The upcoming Apple TV will come with an aluminum body, FaceTime video calling and Siri.
An earlier report revealed that an analyst from JP Morgan had indicated that the Apple TV will not be released into the market until 2014. According to Mark Moskowitz, the research made by the company did not give any indications that Apple will be launching a television product soon.
But Gene Munster of Piper Jaffray indicated that the reported Apple TV will be announced by the company before the end of the year. According to Munster, the device will be dubbed as the iHub by December and will be available in the market by 2013. The company will get at least ten percent of the market within three years of the launch of the reported Apple TV.
A December product launch seemed out of the ordinary for some industry watchers since most major product launches of the company were scheduled in other months of the year. Products are normally unveiled before December to make them available for the holiday shopping season while the others were launched before their availability for the summer.
For the moment Apple did not issue any statements in connection to the reports on the preparations made for the supposed Apple TV.