Toyota Motor Corp Tie with Ford in Consumer Brand Perception

Toyota Motor Corp Tie With Ford Motor Co in Consumer Brand Perception

According to the Consumer Reports magazine, vehicle recalls caused consumer brand perception for Toyota Motor Corp (NYSE:TM) to drop just about the same level as Ford Motor Co (NYSE:F). A Consumer Reports survey showed Toyota Motor Corp maintaining a slim lead over Ford with Honda Motor Co and Chevrolet placing third and fourth respectively. The [...]